You can join the online event through the link we have sent to you by email. The link will direct you to the Brella event platform, where you can create your profile. Please remember to use the same login details every time you log in to our event platform. On the day of the event go to and log in with the same login details you used before.


As said, the entire event will be held online and all you need is a desktop device with an internet connection. During the online event, we strongly recommend you to use a desktop device and a Google Chrome browser to make sure all features of the event are available. The event stream is not available on mobile devices. We also suggest you use headphones to make most of your experience.


The event starts with our pre-show already at 2 pm EEST on 27 May 2020. The main program starts at 3 pm EEST with the keynote by Amy Webb. You can find the detailed schedule here, and in Brella once you’ve logged in. Please note, that all the times in the schedule in Brella are displayed in EEST (UTC+3).

During the pre-show our host Lotta Backlund will be interviewing the trendspotting futurologist Magnus Lindkvist and the IMD world competitiveness professor Stephane Garelli, amongst others.


On the event platform, you can enjoy the entire event program on the ‘Stream’. On the same tab, you can also find a stream called ‘Graphic Recording’, which gives you the opportunity to follow Linda Saukko-Rauta’s graphic drawings while listening to the speakers.

Next to the event stream on the right, there is a section where you can post your questions to the speakers.


On Brella, you can choose whether you are open to networking and when. Especially if you want to make the most of this unique networking opportunity, we suggest you take your time already before the event to update your profile by choosing your interests.

Once you’re all set up, the AI-based matchmaking will recommend top matches to you based on your selections. You can see everyone registered for the event on the ‘People’ tab, but your most relevant matches are listed first. You can then start suggesting 1:1 meetings and also accepting, canceling, and rescheduling the inbound meeting requests you have received. There are meeting slots available during the event day, but also during the two days after the event.


During our scheduled breaks, there’s a lot that you can do on the Brella platform. You can have online meetings with the other attendees and take advantage of the AI-based matchmaking. You can also choose to join our leadership or marketing related discussion groups on the stream tab. You can visit the partners’ virtual booths to see their content and have a chat with them. Or you can just sit back and enjoy the break program on the ‘main stage’ stream.

It’s totally up to you to tailor the experience to your liking! Whatever you prefer, we recommend you get your snacks ready before the event and make the most of the breaks during the event.


We would love to hear about your experience on social media! So please share your learnings and feelings with us and others. Remember to tag us and use the official hashtags #nbforum2020 and #obforum (our channels: Facebook, LinkedIn, Instagram, and Twitter).


Do you need help? We’re there for you!

You can check the our FAQ page, or contact our customer care directly by phone: +358 20 775 1390, or by email: