Nordic Business Forum 2026 is Sold Out! You can still join the waiting list or attend remotely.

Europe's Largest Business & Leadership Event

Meet with over 8,500 business leaders from 50+ countries for two days of inspiration, knowledge, and connections on 16-17 September 2026 in Helsinki.

Ticket Prices Going Up Soon!

Over 8,440 tickets already sold. Fewer than 60 Left.

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20 May, 12:00 – 12:45 EEST

Are we truly becoming more innovative—or just faster at doing the wrong things?

During our next webinar, innovation strategist and Nordic Business Forum 2026 speaker Shawn Kanungo explores one of the biggest blind spots in today’s AI-driven world: the illusion of progress. As organizations rush to adopt new technologies, automate processes, and scale faster than ever, many leaders mistake speed for innovation and activity for impact.

Join us as we’ll unpack how AI is reshaping not just how we work, but how we think, decide, and create. Why do some organizations unlock real value; while others get stuck in cycles of constant motion with little transformation?

On 16-17 September, Nordic Business Forum 2026 centers on the theme The Human Edge. Over two days, 11 of the world’s top business leaders and thinkers will share insights on performance, decision-making, and collaboration.

Ahead of the event, we invited selected speakers to reveal their personal performance habits. Which routines help them excel? What habits have they deliberately let go of? And how do they recover to sustain high performance?

Their insights are gathered in this guide, offering an inside look at the routines of true high performers. We hope it inspires you to reflect on your own path to peak performance!

Are we designing a future of work that humans can actually sustain?

In this timely webinar, anthropologist Rahaf Harfoush explores a growing paradox at the heart of modern leadership: as technology makes work more efficient, it also increases the cognitive and creative demands placed on people. The result? Smarter systems, but more exhausted humans.

Together, we’ll examine how the rise of knowledge work, constant connectivity, and AI-driven expectations are reshaping what it means to perform, create, and lead. Why are so many high performers feeling stretched beyond capacity—and what does that signal about the way we work today?

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New Season of Behind the Keynotes

An Exclusive Interview Series With the Most Prominent Business Thinkers

This series features candid conversations with renowned leaders like Adam Grant, Chris Voss, Bozoma Saint John, and more. Across eight powerful episodes, it offers a rare glimpse into the inner workings of extraordinary leadership, from tackling uncertainty to fostering innovation.

For each episode, you will:

  • A link to watch the episode on YouTube
  • A link to listen to the episode on Spotify and Apple Podcast
  • A study guide with:
    • Lessons from the episode
    • Questions to deepen your thinking
    • Quotes to inspire you
    • Resources for further learning

Connecting with others is a key success factor for any business leader.

We asked a group of experienced Nordic Business Forum attendees—CEOs, founders, authors, and advisors—how they approach networking. Their tips were practical, honest, and sometimes even unexpected.

Get Inspired

Shawn Kanungo webinar
Blog

How to Avoid the Dangerous Comfort of AI

AI has moved fast from experimentation to implementation. But many organizations are still struggling with a more fundamental question: are these tools actually making companies more innovative, or simply faster at doing the same work? That question shaped a webinar

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NBF Podcast with James Hewitt
Blog

Podcast: The Real Path to High Performance

We live in a culture obsessed with optimization. Better morning routines, more productivity hacks, smarter wearables, endless supplements, and perfectly planned calendars. But what if high performance is not about adding more, but about removing what drains us? In this

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Blog

The Neuroscience of Making Good Decisions

Every leader has made a decision that felt right in the moment, but wrong in hindsight. Not because they lacked information, but because of the conditions in which the decision was made. In business, decision-making is often seen as a

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NBF Podcast with Annika Arras and Thomas Kolster
Blog

Podcast: Is This the End of the Neutral CEO?

Staying neutral used to be the safe choice for leaders. Today, silence can be considered a statement too. In this podcast episode, host Heli Hänninen is joined by Annika Arras, CEO of Milton New Nordics, and Thomas Kolster, marketing advisor

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