5 Principles of Creating Shared Value with Customers by Marco Bertini
Companies are facing a profound challenge – or opportunity. This is according to NBFSweden 2019 VIP speaker Marco Bertini, marketing professor and chair at the ESADE Business School in Barcelona. According to Marco, consumers in the last 10 years have exhibited specific buying decisions and patterns that cannot be ignored: they are rejecting the way […]
Chefssnack Partners with NBFSweden 2019
This year, we are proud to present Chefssnack podcast as our media partner for Nordic Business Forum Sweden 2019. Nordic Business Forum Sweden will be held for the third time on Tuesday 9 May in Stockholm. The sold-out event gathers together 1,350 business owners and executives to network and learn from experts and influencers such […]
5 Lessons in Scaling a Company with Des Traynor
Des Traynor is the co-founder and chief strategy officer of Intercom, a company on a mission to make internet business personal. He launched Intercom in 2011 as the first to bring messaging for sales, marketing, and customer service to one platform – helping companies of all sizes grow faster by building personal relationships with customers. […]
Des Traynor’s Recipe for a Product-First Company
Intercom Chief Strategy Officer Des Traynor knows a lot about different ways to build a company. Some focus on sales, others emphasize marketing, and a few put their technology first. Today, however, Des points out that we’re living in an era of product-first companies – and that shift in strategy has changed the way we […]
Isabella Löwengrip’s 3 Tips to Overcoming Your Fear of Public Speaking
Sweaty Palms? Dry Throat? Sleepless Nights? This might sound like an advertisement for a new pharmaceutical product, but the reality is that these are common reactions to that work-related illness we all catch at one point in our lives: giving a presentation! To ease your anxieties, Isabella Löwengrip has three key pieces of advice for […]
Isabella Löwengrip Might be the Next Estée Lauder
Swedish-born Isabella Löwengrip is the youngest and most influential social media star in the sphere of empowering female entrepreneurs and supporting women’s work-life balance. In March 2018, she was named the “Most powerful businesswoman of the year” by Swedish business magazine Veckans Affärer. Isabella will be speaking at both Nordic Business Forum Sweden and Nordic […]
Camilla Hessellund Lastein’s 4 Ways to Minimize the Negative Effects of Multitasking
We all multitask to some extent. From being on the phone with a client while writing a report, to scrolling through Facebook while being in a meeting. But, guess what? Multitasking simply doesn’t work. According to a recent study, we are hardwired to be mono-taskers, citing that only 2.5% of people are able to multitask […]
New Members Joining NBForum’s Board of Directors
Kirsi Piha, Kim Väisänen, and Risto Lähdesmäki are joining Nordic Business Forum’s board of directors. With the recruitment of these three new board members, Nordic Business Forum acquires more experience in communications, mergers and acquisitions, and internationalization. Nordic Business Forum’s annual stakeholder’s meeting met on Wednesday last week to discuss a number of exciting updates […]
Camilla Hessellund Lastein’s 6 Steps to End Procrastination
Everyone procrastinates. Everyone jokes about it. Yet, everyone feels guilty about it. How can we stop procrastinating and get to work? Lix co-founder and CEO Camilla Hessellund Lastein has some ideas that can help everyone from students to seasoned professionals. Here are her 6 steps to stop procrastinating. 1. Activate a blocker Get yourself a […]
Morten Hansen’s 3 Tips on How to Work Smarter, Not Harder
Morten Hansen is on a mission to help companies and people become great at work with actually working less. Morten, a leadership expert, bestselling author, and one of the keynote speakers at Nordic Business Forum Norway in May 2019, has conducted extensive research on work performance, exploring the factors that improve the ways of working and optimize […]
Avinash Kaushik on Hiring for Digital Careers
Avinash Kaushik is an Indian entrepreneur and author, and he’s also has a successful blog that is packed full of business insights, marketing tips, and an active conversation with his readers. One of his readers asked an interesting question that will resonate with many leaders: Is it better to hire and train a really bright, […]
Avinash Kaushik’s 11 Digital Marketing “Crimes Against Humanity”
Avinash Kaushik is no stranger to giving presentations – every single one he does is customized for the audience in the room. That means he gets to spend a lot of time looking at different industry verticals, campaigns, and foreign websites and meeting a wide range of professionals to talk about their digital marketing strategies, […]